JAL Thoughted

23Oct/090

My Favorites on 10/23/09

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23Oct/090

On the menu: Local is good, but fresh is better | Health and Nutrition | Fast Casual

The buzzwords are flying as marketers look for new ways to appeal to still-stingy consumers. A recent report by Hartman Group found that “the picture is no longer black or white; it is a colorful mosaic where organic and/or natural intersects and overlaps with attributes such as local, fresh, sustainable, safe, green, quality, lack of additives and many more.”

Find out which words are the secret to sell your menu.

Posted via web from Sociedad San Jose

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